{"id":13436,"date":"2024-01-29T11:40:28","date_gmt":"2024-01-29T14:40:28","guid":{"rendered":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/"},"modified":"2024-01-29T11:40:28","modified_gmt":"2024-01-29T14:40:28","slug":"omnichannel-pode-maximizar-a-eficiencia-empresarial","status":"publish","type":"post","link":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/","title":{"rendered":"Omnichannel pode maximizar a efici\u00eancia empresarial"},"content":{"rendered":"<p align=\"left\">Uma pesquisa realizada no final de 2022 pela consultoria empresarial americana <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/the-multiplier-effect-how-b2b-winners-grow?utm_medium=email&amp;utm_source=rasa_io&amp;utm_campaign=newsletter\" data-mce-href=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/the-multiplier-effect-how-b2b-winners-grow?utm_medium=email&amp;utm_source=rasa_io&amp;utm_campaign=newsletter\"><u>McKinsey &amp; Company<\/u><\/a>\ufeff apontou que empresas B2B (Business-to-business) tiveram aumento de 10% em participa\u00e7\u00e3o de mercado comparado a empresas que n\u00e3o adotaram as estrat\u00e9gias omnichannel de atendimento.<\/p>\n<p align=\"left\">Neste mesmo contexto, uma publica\u00e7\u00e3o da <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/blog.opinionbox.com\/omnicanalidade-no-brasil\/\" data-mce-href=\"https:\/\/blog.opinionbox.com\/omnicanalidade-no-brasil\/\"><u>Opinion Box<\/u><\/a> real\u00e7a que a utiliza\u00e7\u00e3o de uma plataforma omnichannel integrada pode oferecer uma s\u00e9rie de vantagens estrat\u00e9gicas. Os dados da pesquisa mostram que 77% dos consumidores afirmam j\u00e1 ter feito compras em mais de um canal de vendas da mesma empresa.<\/p>\n<p align=\"left\">Vitor Barbalho, CEO Founder Kentro Sistemas, explica que plataformas de mensagens populares, como WhatsApp, Instagram, Facebook e Telegram, aliada \u00e0s funcionalidades avan\u00e7adas de Customer Relationship Management (CRM) e um sistema de PABX totalmente integrado podem redefinir o atendimento ao cliente.<\/p>\n<p align=\"left\">\u201cEm um mundo onde a interconectividade e a agilidade s\u00e3o imperativas, a ado\u00e7\u00e3o de uma plataforma omnichannel integrada transcende a simples comunica\u00e7\u00e3o. O diferencial est\u00e1 na incorpora\u00e7\u00e3o inteligente da Intelig\u00eancia Artificial (IA) a essa abordagem, tornando cada intera\u00e7\u00e3o mais eficiente, personalizada e estrat\u00e9gica\u201d, destaca.<\/p>\n<p align=\"left\">A abordagem omnichannel permite que as empresas estejam presentes em diversos canais de comunica\u00e7\u00e3o, proporcionando uma experi\u00eancia unificada ao cliente. Ao integrar WhatsApp, Instagram, Facebook e Telegram, a empresa se coloca onde os clientes est\u00e3o, facilitando a intera\u00e7\u00e3o e construindo relacionamentos mais s\u00f3lidos, afirma o CEO Founder Kentro Sistemas.<\/p>\n<p align=\"left\">\u201cA combina\u00e7\u00e3o de uma plataforma omnichannel com um robusto sistema de CRM potencializa as intera\u00e7\u00f5es com os clientes. Ao consolidar informa\u00e7\u00f5es e hist\u00f3ricos de intera\u00e7\u00f5es em um \u00fanico local, as equipes podem oferecer um atendimento personalizado e eficiente, conhecendo as necessidades e prefer\u00eancias de cada cliente\u201d, complementa.<\/p>\n<p align=\"left\"><strong>O poder da omnicanalidade<\/strong><\/p>\n<p align=\"left\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/sebrae.com.br\/sites\/PortalSebrae\/artigos\/integre-seus-canais-de-vendas-a-partir-do-conceito-de-omni-channel,87426f65a8f3a410VgnVCM2000003c74010aRCRD\" data-mce-href=\"https:\/\/sebrae.com.br\/sites\/PortalSebrae\/artigos\/integre-seus-canais-de-vendas-a-partir-do-conceito-de-omni-channel,87426f65a8f3a410VgnVCM2000003c74010aRCRD\"><u>O Sebrae (Servi\u00e7o Brasileiro de Apoio \u00e0s Micro e Pequenas Empresas)<\/u><\/a> explica que o omnichannel \u00e9 uma estrat\u00e9gia de uso simult\u00e2neo e interligado de diferentes canais de comunica\u00e7\u00e3o adotada por empresas que tem como objetivo estreitar a rela\u00e7\u00e3o entre on-line e off-line, buscando aprimorar sua experi\u00eancia.<\/p>\n<p align=\"left\">Barbalho refor\u00e7a que investir em uma plataforma omnichannel integrada, que englobe WhatsApp, Instagram, Facebook e Telegram, enquanto incorpora recursos avan\u00e7ados de CRM e PABX, \u00e9 uma decis\u00e3o estrat\u00e9gica que impulsiona a efici\u00eancia empresarial.<\/p>\n<p align=\"left\">\u201cA facilidade de intera\u00e7\u00e3o, o atendimento personalizado e os insights gerados pelos relat\u00f3rios detalhados s\u00e3o elementos-chave para se destacar em um mercado competitivo. Adotar essa abordagem \u00e9 mais do que uma moderniza\u00e7\u00e3o tecnol\u00f3gica; \u00e9 uma transforma\u00e7\u00e3o na forma como as empresas se relacionam com seus clientes\u201d, finaliza.<\/p>\n<p align=\"left\">Website: <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/www.kentro.com.br\/\" data-mce-href=\"https:\/\/www.kentro.com.br\/\"><u>https:\/\/www.kentro.com.br\/<\/u><\/a><\/p>\n<p><img src='https:\/\/api.dino.com.br\/v2\/news\/tr\/299883?partnerId=3197' alt=\"\" style=\"border:0px;width:1px;height:1px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uma pesquisa realizada no final de 2022 pela consultoria empresarial americana McKinsey &amp; Company\ufeff apontou que empresas B2B (Business-to-business) tiveram aumento de 10% em participa\u00e7\u00e3o de mercado comparado a empresas que n\u00e3o adotaram as estrat\u00e9gias omnichannel de atendimento. Neste mesmo contexto, uma publica\u00e7\u00e3o da Opinion Box real\u00e7a que a utiliza\u00e7\u00e3o de uma plataforma omnichannel integrada [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":13437,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-13436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Omnichannel pode maximizar a efici\u00eancia empresarial - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Omnichannel pode maximizar a efici\u00eancia empresarial - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios\" \/>\n<meta property=\"og:description\" content=\"Uma pesquisa realizada no final de 2022 pela consultoria empresarial americana McKinsey &amp; Company\ufeff apontou que empresas B2B (Business-to-business) tiveram aumento de 10% em participa\u00e7\u00e3o de mercado comparado a empresas que n\u00e3o adotaram as estrat\u00e9gias omnichannel de atendimento. Neste mesmo contexto, uma publica\u00e7\u00e3o da Opinion Box real\u00e7a que a utiliza\u00e7\u00e3o de uma plataforma omnichannel integrada [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/\" \/>\n<meta property=\"og:site_name\" content=\"Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-29T14:40:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/api.dino.com.br\/v2\/news\/tr\/299883?partnerId=3197\" \/>\n<meta name=\"author\" content=\"DINO\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"DINO\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/\"},\"author\":{\"name\":\"DINO\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/#\\\/schema\\\/person\\\/24f7b50e924d81f1023b69582993c0ff\"},\"headline\":\"Omnichannel pode maximizar a efici\u00eancia empresarial\",\"datePublished\":\"2024-01-29T14:40:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/\"},\"wordCount\":447,\"image\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg\",\"articleSection\":[\"Not\u00edcias Corporativas\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/\",\"url\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/\",\"name\":\"Omnichannel pode maximizar a efici\u00eancia empresarial - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg\",\"datePublished\":\"2024-01-29T14:40:28+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/#\\\/schema\\\/person\\\/24f7b50e924d81f1023b69582993c0ff\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg\",\"contentUrl\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg\",\"width\":1024,\"height\":1024},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/omnichannel-pode-maximizar-a-eficiencia-empresarial\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Omnichannel pode maximizar a efici\u00eancia empresarial\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/#website\",\"url\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/\",\"name\":\"Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios\",\"description\":\"Tudo sobre o mercado empresarial, comunicados e neg\u00f3cios\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/#\\\/schema\\\/person\\\/24f7b50e924d81f1023b69582993c0ff\",\"name\":\"DINO\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ca8348556b3dfd41c825da9ac5643583f369a1092022fb6057420d716f02be0c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ca8348556b3dfd41c825da9ac5643583f369a1092022fb6057420d716f02be0c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ca8348556b3dfd41c825da9ac5643583f369a1092022fb6057420d716f02be0c?s=96&d=mm&r=g\",\"caption\":\"DINO\"},\"url\":\"https:\\\/\\\/ocanal.com\\\/noticias\\\/corporativas\\\/author\\\/dino\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Omnichannel pode maximizar a efici\u00eancia empresarial - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/","og_locale":"pt_BR","og_type":"article","og_title":"Omnichannel pode maximizar a efici\u00eancia empresarial - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios","og_description":"Uma pesquisa realizada no final de 2022 pela consultoria empresarial americana McKinsey &amp; Company\ufeff apontou que empresas B2B (Business-to-business) tiveram aumento de 10% em participa\u00e7\u00e3o de mercado comparado a empresas que n\u00e3o adotaram as estrat\u00e9gias omnichannel de atendimento. Neste mesmo contexto, uma publica\u00e7\u00e3o da Opinion Box real\u00e7a que a utiliza\u00e7\u00e3o de uma plataforma omnichannel integrada [&hellip;]","og_url":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/","og_site_name":"Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios","article_published_time":"2024-01-29T14:40:28+00:00","og_image":[{"url":"https:\/\/api.dino.com.br\/v2\/news\/tr\/299883?partnerId=3197","type":"","width":"","height":""}],"author":"DINO","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"DINO","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#article","isPartOf":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/"},"author":{"name":"DINO","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/#\/schema\/person\/24f7b50e924d81f1023b69582993c0ff"},"headline":"Omnichannel pode maximizar a efici\u00eancia empresarial","datePublished":"2024-01-29T14:40:28+00:00","mainEntityOfPage":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/"},"wordCount":447,"image":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#primaryimage"},"thumbnailUrl":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-content\/uploads\/2024\/01\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg","articleSection":["Not\u00edcias Corporativas"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/","url":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/","name":"Omnichannel pode maximizar a efici\u00eancia empresarial - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios","isPartOf":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#primaryimage"},"image":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#primaryimage"},"thumbnailUrl":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-content\/uploads\/2024\/01\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg","datePublished":"2024-01-29T14:40:28+00:00","author":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/#\/schema\/person\/24f7b50e924d81f1023b69582993c0ff"},"breadcrumb":{"@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#primaryimage","url":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-content\/uploads\/2024\/01\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg","contentUrl":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-content\/uploads\/2024\/01\/2f48548c-d538-4f75-8db7-e5644d916fcf.jpeg","width":1024,"height":1024},{"@type":"BreadcrumbList","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/omnichannel-pode-maximizar-a-eficiencia-empresarial\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/ocanal.com\/noticias\/corporativas\/"},{"@type":"ListItem","position":2,"name":"Omnichannel pode maximizar a efici\u00eancia empresarial"}]},{"@type":"WebSite","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/#website","url":"https:\/\/ocanal.com\/noticias\/corporativas\/","name":"Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios","description":"Tudo sobre o mercado empresarial, comunicados e neg\u00f3cios","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ocanal.com\/noticias\/corporativas\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/ocanal.com\/noticias\/corporativas\/#\/schema\/person\/24f7b50e924d81f1023b69582993c0ff","name":"DINO","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/ca8348556b3dfd41c825da9ac5643583f369a1092022fb6057420d716f02be0c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ca8348556b3dfd41c825da9ac5643583f369a1092022fb6057420d716f02be0c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ca8348556b3dfd41c825da9ac5643583f369a1092022fb6057420d716f02be0c?s=96&d=mm&r=g","caption":"DINO"},"url":"https:\/\/ocanal.com\/noticias\/corporativas\/author\/dino\/"}]}},"_links":{"self":[{"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/posts\/13436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/comments?post=13436"}],"version-history":[{"count":0,"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/posts\/13436\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/media\/13437"}],"wp:attachment":[{"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/media?parent=13436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/categories?post=13436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ocanal.com\/noticias\/corporativas\/wp-json\/wp\/v2\/tags?post=13436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}