{"id":26268,"date":"2025-01-22T02:35:44","date_gmt":"2025-01-22T05:35:44","guid":{"rendered":"https:\/\/ocanal.com\/noticias\/corporativas\/brand-finance-global-500-2025-apple-e-a-marca-mais-valiosa-do-mundo-nvidia-entra-no-top-ten\/"},"modified":"2025-01-22T02:35:44","modified_gmt":"2025-01-22T05:35:44","slug":"brand-finance-global-500-2025-apple-e-a-marca-mais-valiosa-do-mundo-nvidia-entra-no-top-ten","status":"publish","type":"post","link":"https:\/\/ocanal.com\/noticias\/corporativas\/brand-finance-global-500-2025-apple-e-a-marca-mais-valiosa-do-mundo-nvidia-entra-no-top-ten\/","title":{"rendered":"Brand Finance Global 500 2025: Apple \u00e9 a marca mais valiosa do mundo, NVIDIA entra no Top Ten"},"content":{"rendered":"

A Apple \u00e9 mais uma vez a marca mais valiosa do mundo.<\/b> A Brand Finance<\/a>, a principal consultoria de avalia\u00e7\u00e3o de marcas do mundo, avalia a marca da Apple em US$ 574,50 bilh\u00f5es,àfrente do segundo colocado, a Microsoft<\/b> (US$ 461 bilh\u00f5es).<\/p>\n

\nDe acordo com a pesquisa da Brand Finance, quatro das cinco marcas mais valiosas do mundo s\u00e3o marcas de tecnologia:<\/p>\n

    \n
  1. \nApple: valor da marca de US$ 574, 5 bilh\u00f5es, um aumento de 11% em rela\u00e7\u00e3o a 2024<\/p>\n<\/li>\n
  2. \nMicrosoft: US$ 461 bilh\u00f5es, alta de 35%<\/p>\n<\/li>\n
  3. \nGoogle: US$ 413 bilh\u00f5es, alta de 24%<\/p>\n<\/li>\n
  4. \nAmazon: US$ 356,4 bilh\u00f5es, alta de 15%<\/p>\n<\/li>\n
  5. \nWalmart: US$ 137,2 bilh\u00f5es, alta de 42%<\/p>\n<\/li>\n<\/ol>\n

    \nA Brand Finance tamb\u00e9m analisou quais marcas mais cresceram desde 2020, al\u00e9m do TikTok. Embora a Brand Finance tenha come\u00e7ado a avaliar a marca em 2022, seu crescimento de 79% em quatro anos a coloca no mesmo patamar das outras marcas de alto crescimento.<\/p>\n

      \n
    1. \nTikTok\/Douyin: US$ 105,8 bilh\u00f5es, acima dos US$ 59,0 bilh\u00f5es (em 2022)<\/p>\n<\/li>\n
    2. \nDraftKings: US$ 5,1 bilh\u00f5es, acima dos US$ 18 milh\u00f5es<\/p>\n<\/li>\n
    3. \nFanDuel: US$ 7 bilh\u00f5es, acima dos US$ 56 milh\u00f5es<\/p>\n<\/li>\n
    4. \nNVIDIA: US$ 87,9 bilh\u00f5es, acima dos US$ 4,7 bilh\u00f5es<\/p>\n<\/li>\n
    5. \nAMD: US$ 11,0 bilh\u00f5es, acima dos US$ 1,4 bilh\u00e3o<\/p>\n<\/li>\n
    6. \nPinduoduo: US$ 13,0 bilh\u00f5es, acima dos US$ 2,5 bilh\u00f5es<\/p>\n<\/li>\n
    7. \nBYD: US$ 14 bilh\u00f5es, acima dos US$ 3.1 bilh\u00f5es<\/p>\n<\/li>\n
    8. \nApple: US$ 574,5 bilh\u00f5es, acima dos US$ 140,5 bilh\u00f5es<\/p>\n<\/li>\n
    9. \nTSMC: US$ 34,2 bilh\u00f5es, acima dos US$ 8,6 bilh\u00f5es<\/p>\n<\/li>\n
    10. \nMicrosoft: US$ 461,1 bilh\u00f5es, acima dos US$ 117,1 bilh\u00f5es<\/p>\n<\/li>\n
    11. \nLilly: US$ 8 bilh\u00f5es, acima dos US$ 2,1 bilh\u00f5es<\/p>\n<\/li>\n<\/ol>\n

      \nAs marcas de jogos de azar americanas, DraftKings e FanDuel, est\u00e3o lucrando, conforme o jogo online se torna legal em mais estados americanos. As marcas de semicondutores NVIDIA, AMD e TSMC promovem novas tecnologias, enquanto as gigantes da tecnologia, Apple e Microsoft, lideram.<\/p>\n

      David Haigh, fundador e CEO da Brand Finance, comentou:<\/b><\/p>\n

      \u201cNossas an\u00e1lises de quais marcas mais cresceram desde 2020 revelam que as empresas de tecnologia n\u00e3o t\u00eam o monop\u00f3lio do crescimento sustentado da marca. Isso tamb\u00e9m refor\u00e7a outra tend\u00eancia global: como as marcas chinesas, como o TikTok, Pinduoduo e BYD lideram a mudan\u00e7a criando valor e desafiando l\u00edderes de marcas estabelecidas.\u201d<\/i><\/p>\n

      e&<\/b> \u00e9 o valor de marca com crescimento mais r\u00e1pido do mundo, registrando um aumento de oito vezes ap\u00f3s a consolida\u00e7\u00e3o da arquitetura da marca.<\/p>\n

      WeChat<\/b> \u00e9 a marca mais forte, com uma pontua\u00e7\u00e3o de \u00cdndice de For\u00e7a da Marca de 95,2\/100.<\/p>\n

      Veja o relat\u00f3rio completo, Brand Finance Global 500 2025, aqui<\/a><\/p>\n

      \nVeja os detalhes da metodologia<\/a> da Brand Finance aqui, juntamente com as perguntas mais frequentes.<\/a><\/p>\n

      \nO texto no idioma original deste an\u00fancio \u00e9 a vers\u00e3o oficial autorizada. As tradu\u00e7\u00f5es s\u00e3o fornecidas apenas como uma facilidade e devem se referir ao texto no idioma original, que \u00e9 a \u00fanica vers\u00e3o do texto que tem efeito legal.<\/p>\n

      \"\"<\/span><\/p>\n

      Ver a vers\u00e3o original em businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250121182702\/pt\/<\/a><\/span><\/p>\n

      Contato:<\/b><\/p>\n

      \nJamie Hyman\n<\/p>\n

      press@brandfinance.com<\/a><\/p>\n

      Fonte: <\/strong>BUSINESS WIRE<\/a>\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

      A Apple \u00e9 mais uma vez a marca mais valiosa do mundo. A Brand Finance, a principal consultoria de avalia\u00e7\u00e3o de marcas do mundo, avalia a marca da Apple em US$ 574,50 bilh\u00f5es,àfrente do segundo colocado, a Microsoft (US$ 461 bilh\u00f5es). De acordo com a pesquisa da Brand Finance, quatro das cinco marcas mais valiosas […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-26268","post","type-post","status-publish","format-standard","hentry","category-noticias"],"yoast_head":"\nBrand Finance Global 500 2025: Apple \u00e9 a marca mais valiosa do mundo, NVIDIA entra no Top Ten - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ocanal.com\/noticias\/corporativas\/brand-finance-global-500-2025-apple-e-a-marca-mais-valiosa-do-mundo-nvidia-entra-no-top-ten\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brand Finance Global 500 2025: Apple \u00e9 a marca mais valiosa do mundo, NVIDIA entra no Top Ten - Ocanal Not\u00edcias Corporativas - Empresariais, comunicados e neg\u00f3cios\" \/>\n<meta property=\"og:description\" content=\"A Apple \u00e9 mais uma vez a marca mais valiosa do mundo. 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